Types/categories of SEO
seo agency manchester (SEO) is work of altering a web site in order to do well in the free, crawler-based listings of search engines. Initially seo is divided into two main categories:
1. Techniques/methods of which search engines disapprove.
2. Methods that search engines advise as part of excellent design.
The search engines try to reduce the consequence of the second. These names were given by the commentators. But the practitioners who use them call it as “white hat SEO, or black hat SEO”. White hat SEO, the name itself suggests that it produces good results by lasting the websites for long on the search engines. Whereas black hats look forward to ban the web sites either temporarily or permanently once the search engines find out what they are doing. Websites using black hat methods can be penalized by the search engines. They can decrease their rankings or remove their listings from their databases completely.
